At random today, I would find myself with the biggest smile on my face and my eyes welling up—here's why; I stopped by my bank to deposit a large check, and order some personal checks. It was a complicated deposit that I needed to split but I couldn't get a cashier check until the funds cleared tonight. So no biggie, I'll do it tomorrow. As the staff kindly did their business, I bantered politely with the nice lady being helped just next to me. That's when things got interesting…Read More
Sokol Auditorium Gets a Phantogram
(Sokol Auditorium, Omaha NE) - First, I knew I'd be a little late to the show so I'd miss Lia Ices, the opening act to the show. All reports say that was a solid way to begin the night. Coming from some prior engagements and errands, I hit maximum velocity en route to Sokol Auditorium only to find that there was no parking within blocks of the famous (but residentially landlocked) concert venue. I scramble from my parking spot somewhere near Egypt, and finally make it to the door. As sound poured from the doorway and I couldn't pay fast enough. I enter and I'm met by a wall of sheer sound & light. I was now in the presence of Phantogram.
Now—having been a DJ/producer myself—I know that despite the proximity to the artists that a front-row seat offers, the best place to take in a concert is near the sound-booth because they have to reproduce the sound that the artists intend and the fans are accustomed to. So i take up position just in front of the audio engineer and move & sway to the hard driving beats and visual display. Phantogram is a synth-rock/electro-pop outfit whose main members are Josh Carter & Sarah Barthels. While Carter is the brains behind the seriously heavy, amazing beats, Barthels is the spark; her energetic, angular body and smooth, steady, helium-flavored voice is the thin silver thread tying the beats and the lightshow together. I'd say more, but there would be no way to do it justice. If you know, then you've seen it. If you haven't, you absolutely need to.
It's with a growing sense of the magnitude of it all that I realize the branding of an entire geographical region—let alone your own hometown—takes time to take hold. You hear the naysayers and negatives, but even the wave changed minds and positive vibes is a long slow process that could take years, if not decades. That is why only months beyond the announcement of the new branding for the Greater Omaha region, it is so rewarding to get interests, questions and the opportunity to explain the process, meaning and heart behind it all. This round, the Midlands Business Journal connected with myself, and members of the group that collaborated on the project—Dave Nelson (owner/creative director, Secret Penguin) & Michael Johnson (sr. copywriter, Bozell).
A copy of the interview can be read here.